Swedish giant bank accused of discriminating against poor customers in Norway
Friday, 19 April 2013
Swedish bank
SEB terminates the accounts of 7000 Norwegian customers. The reason is
that they have too little money in their accounts or as a Norwegian
paper puts it, they are not millionaires.
During the week SEB sent an email to the poor customers headed "Termination of customer relationship."
In the
e-mail, SEB wrote that it was restructuring its profile to become more
as an investment bank and therefore will not be able to offer the same
services as being offered today.
Along that
line, interest on deposited money drops to 0.1 percent for amounts less
than Nkr1 million. Customers do not need to pay the otherwise mandatory
fee of $50 for closing the account, thus indicating that they are
welcome to leave the bank.
SEB Norway's
CEO, William Paus countered and told the Norwegian business daily
Dagens Næringsliv that the wording of the letter was "probably somewhat
oversimplified. It would have been more correct to write that we are
shaping our business towards greater wealth management."
The communications manager on his part call the mail a "slip". "It
should never have been issued in this format. There we apologize. It
would obviously have gone through the information department for
review. It was a breach of internal procedures..."
SEB in Norway
will now concentrate on fewer and wealthier customers. The minimum
requirement for having an account with the bank there is a Nkr 1
million, but ideally, the customer must have at least Nkr25 million in
placement capacity.
"We want to be
good at serving the 500 richest people in Norway, and our research
shows that on average they have several hundred of million in assets.
These customers have access to all of our products and services in the
Investment Bank, in addition to savings services and legal services,
"said SEB Norway Chef William Pause to Dagens Næringsliv.
"Since we only
had a bank branch in the main office at Aker Brygge. Last year we chose
to concentrate on a more limited group of customers. The decision to
cut interest rates on small deposits are part of this," said Paus.
By Scancomark.com Team
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