Rumour: Swedish TV Channel, TV4 to scrap its TV4 News program
Wednesday, 15 May 2013
There is rumour circulating in the Swedish media rumoursphere that the
television station TV4, will be shelving its new 24 hour news channel.
Over a year ago, TV4 started the new news channel and it was expected
that within three years it would have become profitable. However,
according to sources, the company is to decide tomorrow to make a
decision to discontinue the project. The driver is that it has reported
more losses within a year that had anticipated.
The rumours has been circulating in the past but this time it has
become clear that the news channel will go down according to various
Swedish media sources.
The channel was launched in January 2012 as a way to report live on
current news events, but has struggled to attract enough viewers.
On Monday TV4's political reporter, Ulf Kristoffersson said to
the National Press Club in Stockholm that the channel was going to be
scrapped. According the news site Résumé, the rumour has
now become a reality. The board will decide on that in a meeting
by Scancomark.com Team
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