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Saab’s secret strategy in to diversification as it looks to tap into the expanding drone market

Monday, 25 November 2013
Military equipment manufacturer Saab is now trying to break into the growing multi-billion dollar market for unmanned aerial vehicles, known as drones. As the market for these unmanned systems look to expand, Swedish media sources reports that Saab has already gone deeper into the market for the product.

"We market and sell this helicopter system Skeldar and explore collaboration on the larger system MALE," says Saab’s product manager, Mikael Franzén to Swedish business daily, Dagens Industri.

The market is growing rapidly and according to the market perception from international analysis giant Frost & Sullivan the drone is putting 5-6 billion US Dollars or Skr 33-40 billion this year.

"In ten years' the Frost & Sullivan, track a turnover of 7-8 billion dollars (Skr46-53 billion). Today the market is dominated entirely by RPAS vehicles for military purposes but the civilian market is predicted to grow, "says Carl-Henrik Arvidsson.
Encyclopedia Wikipedia.
Saab is confident that the new European regulatory framework that allows RPAS to fly in civil airspace will be completed in ten years. So then the world market RPAS expected to pass Skr50 billion.

Saab's first own modern RPAS is the unmanned mini helicopter Skeldar, developed for the monitoring of things such as boundaries. Skeldar is used today by the Spanish Navy in an EU mission against pirates off the Somali coast. Skeldar weight, full tank, 245 kg  and is built for monitoring and may, according to Saab, not armed.

"Skeldar is one of the two segments we want to enter. We are also looking at partnerships in MALE segment, "says Carl-Henrik Arvidsson.

MALE - Medium Altitude-Long-Endurance - account for larger craft. The market is military and is completely dominated by U.S. Northrop Grumman corp. and General Atomics.

"We are looking at various forms of cooperation – more, I can not say, "said Carl-Henrik Arvidsson.

One possible MALE projects for Saab may be the European project as proposed last summer. Three European aerospace and defense companies, French Dassault Aviation, pan-European EADS Cassidian and Italian Finmeccanica, Alenia announced they are planning a MALE project.
Scancomark.com Team

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