LinkedIn very popular with Swedish professionals as One million Swedes get on board.

Monday, 25 June 2012
The Social media site more popular for the Swedish professionals today is LinkedIn. According to latest review, one-fifth of Sweden's labour force is now registered on the career network site, which has more than 161 million members worldwide.

Since the Swedish office was launched in July 2011, LinkedIn has invested heavily in the Swedish market, including the launching its site in Swedish in November. Since then, LinkedIn also started up a local marketing team to support the Swedish advertisers.

“Sweden has the most active members of LinkedIn and is among the most engaged in social media across Europe. We know for example that 62 percent of the population regularly visit social networking sites (a high figure compared to other European countries) and that 35 percent use the web to find new job opportunities,” said Lars Inger Ladle, head of LinkedIn's Sweden office.
By Scancomark.se Team

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